Who We Are
and What We Do

  • Jacob Gehl

    Chief Executive Officer

    Jacob Gehl, founder of SJ2 Digital in 2022, brings extensive expertise as a senior living entrepreneur. He established Blueprint Healthcare Real Estate Advisors in 2013, now the largest senior living brokerage in the US. Jacob, holding a bachelor's degree in international politics from the University of Michigan (1998), serves as Chief Vision Officer & Co-Founder, driving long-term growth strategy. He's an integral part of the American Senior Housing Association (ASHA) Executive Board, actively engaged in ASHA's Political Action Committee and Rising Stars program. Based in Cheviot Hills, LA, Jacob resides with his family, including their Chihuahua Loki.

  • Kayte Bachyrycz

    Director of Business Development

    With more than 15 years of experience in branding, digital marketing and sales, Kayte has led successful sales and marketing teams across diverse industries. Her dedication and expertise have made her a prominent figure in the senior living sector, where she is driven by a passion to drive meaningful success for owners and operators in the industry.

See Why our Clients Love Us

Elevate your digital presence with SJ2 Digital, the unrivaled choice for your senior living lead generation with a focus on ROI. With a proven track record of delivering transformative results, SJ2 brings a perfect blend of creativity and strategy to the table. Our team's innovative thinking is matched by their technical expertise, ensuring cutting-edge solutions tailored to your unique requirements. From web design and SEO to social media campaigns and Google Ads, SJ2's holistic approach guarantees a comprehensive and effective digital strategy. With a client-centric focus and a commitment to excellence, choosing SJ2 means choosing a partner dedicated to propelling your brand to new heights in the digital realm.

  • “The team at SJ2 is second to none. Our cost per click, time on site, and top of page ranking have all improved substantially since we transitioned our digital marketing to SJ2. We are fortunate to consider these guys as our partners. SJ2 gets it.”

    Greg Roderick, CEO of Frontier Management

  • “These guys are hella good. SJ2 has been a godsend.”

    Jason Reyes, CEO of Calson Management

  • “3 weeks into our PPC demo we switched our entire portfolio over to SJ2. Our AP4M utilization is way down, and we haven’t looked back since.”

    Eric Jacobsen, CEO of Seasons Management