Email Nurture Automations for Senior Living
Get More Out of Your Leads with Personalized Email Drip Campaigns
How Does It Work?
Email drips are critical to the nurturing stage - the time between when your prospect makes initial contact and when they make a choice about their senior living. We think of email a bit like hyper-personalized retargeting. You'll be reaching the people most likely to choose your community with the right messages in the right tone at the right time. Great email marketing funnels build trust, make your community feel personal, keep your community top-of-mind with consistent appearances in inboxes week after week, and ultimately boost conversions by prompting your prospect to take the next step towards moving in with your specific community.
Here's what makes our Email Marketing Automations stand out:
2x Better Open Rate than Average
The average open rate for email automations by SJ2 hovers around 45.47% (vs. Senior Living Benchmark of 20-25%).
Direct Access to Our Head of Email
Our head of Email Marketing at SJ2 is the same person who will be your writer, account director, personal contact, and hands-on-keyboard. Think of them like a bonus member of your in-house team.
Rapid Updates & CRM Syncing
We’ll get your new leads and updated leads into our email drip software extremely quickly (usually within 24 hours) so that our database is always synced with your CRM.
Highly Personalized Emails for Each Lead, From Each Sales Director
Your email drips are built and written to generate replies and calls above all else. That means they feel human, read with warmth, call each lead by their name, and come from your real email address. No go-betweens or odd urls.
Deeply Experienced Email Team
The team at SJ2 brings extensive expertise from years of professional email marketing experience, oversight, writing, and creation to your individual communities.
Streamlined Reporting & Support
Get all your SJ2 marketing metrics in one convenient live dashboard so you never have to wonder how campaigns are performing.
Get Expert Email Services Now
Receive a custom quote for our Senior Living Email Marketing services, tailored to fit your budget and requirements.
Who We Assist
Our email marketing team has worked with a range of senior living business segments, including:
Independent Living Communities
Assisted Living Facilities
Memory Care Units
Continuing Care Retirement Communities (CCRCs)
Skilled Nursing Facilities
Active Adult Communities
Respite Care Centers
Hospice Care Centers
Adult Day Care Centers
Rehabilitation Centers
Target Your Most Captive Audience with Email Nurture Automations
Maximize your return on investment with the leads you’ve already fought to get. Keep warm leads from going cold, and re-engage cold leads when you’ve lost touch. Our email marketing automations help you reach the people who have already shown interest - helping your sales team direct their time and attention to the leads most likely to convert.